AWS Live Event Customization Case Study

AWS FEBRABAN TECH 2026 – Live Laser Engraving

About the Event

What We Did?

Digital Events partnered with AWS for an interactive activation at FEBRABAN TECH 2026 in São Paulo, Brazil. Guests began the experience by taking a Wildlife-created quiz to discover their workplace “Signature Word,” which they could then turn into a personalized takeaway.

Digital Events delivered live laser engraving on tumblers available in four colors, engraving each guest’s Signature Word in real time. With 2,500 items personalized across three days, the activation connected a digital experience with physical customization, giving attendees something uniquely tied to their interaction with AWS.

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