Jameson x MLS FIFA Watch Party Tour 2026 – Live Product Printing

What we did?

Great brand experiences meet audiences where they are—and sometimes that’s across multiple cities.

Digital Events partnered with Jameson for the Jameson x MLS FIFA Watch Party Tour, delivering live product printing activations across San Diego, Long Beach, Houston, and Orlando. Fans personalized Jameson-branded koozies at each event, creating memorable takeaways while enhancing the excitement and community surrounding the tournament.

By combining live customization with major sporting events, brands can create meaningful fan engagement that extends well beyond the final whistle.