Jameson x MLS FIFA Watch Party Tour 2026 – Live Product Printing

Bringing a brand experience on the road means creating consistent, memorable moments in every city.

Digital Events partnered with Jameson and 160over90 to deliver a multi-city product personalization activation during the MLS FIFA Watch Party tour. Fans in Chicago, San Diego, Houston, and Long Beach customized heat-pressed koozies while enjoying the excitement of each event, creating a branded keepsake to remember the experience.

Interactive activations continue to be one of the most effective ways to connect brands with audiences through memorable, take-home experiences.