Klaviyo’s K:BOS + Custom Ink 2026 – Custom Tote Patches

What we did?

Digital Events brought a hands-on personalization experience to Klaviyo’s K:BOS employee event in Boston.

As part of Klaviyo’s internal employee experience surrounding its external event, guests were invited to build their own customized branded tote using a collection of custom patches.

The activation transformed branded merchandise into an interactive experience, giving employees an opportunity to create something uniquely their own while engaging with the brand in a more personal way.

Custom merch works even harder when guests get to be part of the creative process.