Northern Trust Asset Management Schwab IMPACT 2024 – Live Laser Engraving

What we did

We had the privilege of teaming up with Northern Trust Asset Management at their annual Schwab IMPACT event—a premier gathering for independent investment advisors.

To help Northern Trust make a lasting impression, our Digital Events team created an engaging booth experience where attendees could personalize sleek, high-end metallic grey pens with on-site laser engraving. From custom phrases to names and initials, each pen became a unique keepsake that perfectly blended practicality with a personal touch.

It was a great way to spark meaningful conversations and leave attendees with something memorable long after the event wrapped up.