Persol Bloomingdale’s In-Store, New York City – Live Laser Engraving

What We Did

Persol is a high end brand of sunglasses from Italy. Persol contracted with Digital Events to provide on-site laser engraving to personalize it’s sunglasses in Bloomingdale’s stores in New York and Los Angeles.

The specification requirement was very precise. The area to engrave was very small and needed a jewelers precision. The initials being engraved had to be aligned with precision, and there needed to be the exact margin around all 4 sides or the glasses would be ruined. We were successful in executing these events multiple times over a course of multiple days in multiple locations without a single error.