Salesforce Dreamforce 2025 – Live Garment Printing

What we did?

Digital Events partnered with Salesforce for Dreamforce 2025, held at the Moscone Center in San Francisco from October 14–16, 2025. As part of the Market Release Zone, attendees were invited to customize their hoodies with up to three premium iron-on patches, designed and produced by Digital Events. The activation celebrated creativity, innovation, and connection—mirroring Dreamforce’s mission to empower “Agentblazers” and showcase the transformative potential of AI and technology.

With 4,000 patches personalized over three days, the activation became a lively hub of engagement within the conference. The interactive customization offered guests a meaningful, hands-on experience that blended style and storytelling, reinforcing Salesforce’s culture of personalization, community, and forward-thinking innovation.