Personalized Trade Show Giveaways

Personalized giveaways generate more traffic to your booth than any other giveaway. We transform typical swag into personalized keepsakes that are retained longer, cherished and promote your brand long after the event.

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Trade Show Giveaways

In a sea of giveaways, here are the 3 most important steps to take when planning a giveaway for attendees to your booth. If you want your SWAG and giveaways to resonate with your customer and dramatically increase traffic to your booth, then follow these three proven tips:

Provide a giveaway that is relevant

Personalizing a giveaway will create added emotional value

Make the process an experiential experience so every time they see or use the giveaway, your customer will have a positive memory associated with your brand

Personalized giveaways that are promoted as an interactive experiential experience are the ideal giveaway for festivals, concerts and other activations.

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Selecting the right giveaway doesn’t mean that you have to spend a fortune. Something as simple as a $1 luggage tag when personalized and attached to a piece of luggage may last for years, or decades. The wrong giveaway, not personalized with attendee info, frequently is discarded within hours or days.


It’s a known fact that the sweetest and most important sound in any language is a person’s name. Use this on any giveaway and you will find that the giveaway withstands the test of time.

Regardless of the value, any item that is personalized will :

Generate more traffic to your booth

Retained longer

Cherished longer


Many activations and concerts have peak periods to capture traffic. Digital Event’s mobile feature makes it easy for people who have participated in the experience, to share the experience with friends while watching the concert. Our text message notification will alert them when their personalized giveaway is ready to be picked up and provide them with a unique job number to make the process pick-up process quick and organized.


Combine personalizing with a unique experience and the end result is a true experiential experience. All of our personalization technology is custom built around creating a unique interactive experience starting with the initial engagement.

Our Live Designer 22″ monitors engage attendees by making it easy to not only personalize their giveaway, but also fully customize it. Attendees have the option of selecting from custom graphics, backgrounds, emojis and fonts. Attendees can even upload images from their mobile device. The result is a one-of-a-kind personalized keepsake that will reflect the individual’s personality while strengthening your brand every time the product is used.


Track activity in real-time using our analytics dashboard. Run virtually unlimited reports filtered and sorted by dates, times, SKUs, popular items and more. Our goal is to provide all the data to supplement marketing reports and overall KPIs.